Category Archives: Business

Five Ways To Ask For What You Deserve

It’s difficult to drive business growth but once you’re there, it’s also easy to get lost. The new attention you’re getting, you believe it’s fragile and you need to take care of it. Stop that attitude and earn what you’ve worked for!


As the company boss, you’d ask your clients the fees or rendered yields you deserve. Pummelling you down should only make it worse. As the employee, it’s your job to make sure your boss gets what he deserves because if you were the boss, you know it’s the smart thing to do.


Because you’re accomplished and closing that account was an accomplishment, you deserve to get what you worked hard for.

Work For Your Future

What you’re doing with your art, business or other production activities today, you’ll be doing in the future. Start doing it right and ask for the fees, the compensation or everything else that you really deserve face-front.

Be Confident

As a graphic designer, you’ve studied for more than 10 years to have that ability to draw effectively. Never let anybody play you down, ever.

Think Of Yourself As a Sibling

If it were your sister who got swindled or was ‘too nice’ in trying to get what they deserve, would you forgive the client. You’d insist vehemently against the client that your brother or sister get what they deserve.

The Ten Crucial Slides You Need In A Business Pitch [Infographic]

Pitching your business idea and plans to angel investors is one of the most challenging moments of your career. You’ll want to get into so much details, especially the ones your angel investors might or must deeply care about. However, you don’t really need too many slides.

According to, you only need 10 slides. And these are the following:

Simple ways to boost employee health

Protecting and promoting the health of your employees might be one of your firm’s major goals. After all, if your staff members are fighting fit and on top form, your business is bound to benefit. You’ll have lower sickness absences rates and your personnel may be more productive. All of this is good news for your bottom line. If you’re looking for ways to boost worker health, take a look as these simple suggestions.

Encourage your employees to exercise

It’s long been known that exercise plays a crucial role in keeping people healthy. Highlighting this fact, research findings released this year by a team from the University of Cambridge suggested that around 676,000 European deaths per year are caused by inactivity. There are a range of things you can do to encourage your staff members to exercise. For example, you can make cycling to work a more attractive prospect. By approaching specialist cycle shelter manufacturers like CAD Shelters, you can ensure that your employees have somewhere suitable to store their bikes while they’re at their desks. Incorporating shower and changing facilities into your premises may also persuade your staff members to ditch the car in favour of a two-wheeled commute.

If you have the necessary space and funding, you might benefit from creating a gym within your workplace too. This is especially beneficial if there are no commercial gyms in your local area.

Offer healthy food and snacks

Everyone needs to refuel at work, but all too often people resort to fatty, sugary meals and snacks. To help steer your staff away from these unhealthy options, make sure they have access to nutritious alternatives. Perhaps it’s time to rethink the contents of your vending machines, and maybe your canteen menu could do with an overhaul.

It’s also worth providing free fruit for your workforce to munch on if they get hungry between meals. This can stem any cravings for less wholesome stomach fillers. It sends out the message that you care about your personnel too, which is great for morale.

Provide a high-quality working environment

These days, people can spend many long hours at their desks. If their workstations aren’t up-to-scratch, this puts them at considerable risk of a range of musculoskeletal disorders, including neck and back pain. With this in mind, it’s vital that you provide your personnel with high-quality chairs and desks.

More generally, your workspace should be the right temperature and your staff members should benefit from suitable levels of light.

Keep stress levels in check

Of course, it’s not only physical health that you have to consider when you’re trying to keep your workers in tiptop condition. Mental health must also be a major area of focus. Excessive levels of work-related stress can take its toll on employees’ wellbeing. Too much anxiety and pressure can make people’s everyday lives miserable. It has even been linked to raised blood pressure and a higher risk of heart disease.

It’s therefore vital that you control stress levels among your workers. Don’t set them unrealistic goals, and always make sure they feel comfortable approaching their managers to discuss any issues of concern.

By following advice like this, you should be able to promote employee health. Ultimately, this is good news for your workers and for your company as a whole.

Are You Risk-Ready? The Three Things You’ll Need For Any Business Surprise

Once the business starts moving, most entrepreneurs would find themselves in a bit of a haven. There are no risks, the consumer traffic is just enough to handle and address, the supply and demand is just enough. At this point, many find themselves not planning so much for the future. However, there are three things you may have missed and you’ll need to address.

  • Business Gaps

It is possible that business owners have cut a niche and filled a gap of their own. However, if they grow complacent, they’ll find some holes in the new niche need to be addressed. Proprietors who miss these gaps could miss creating a new niche and handling their consumer traffic. Remember, novelties wear off in a few years’ time, and a gap allows you to spice up things further and further.

  • Have a Long-Term Plan

You might say that a ten-year business plan is always important. But having a long-term plan is more than just planning for the next ten years. Sure, your ten-year plan had worked, but you haven’t considered the later years. Nobody can say where your business is going in the next ten years, and you’ll be needing a long-term plan to make things work.

  • Discuss and Address Troubles Early On

Some employees report to proprietors that some equipment aren’t functioning at their 100 per cent. Some employees may report that a crass culture is developing in certain departments. These may appear small problems to business owners, but if these aren’t addressed, they can affect your business plan. Be sure to discuss these troubles in person and nip these troubles in the bud before things go out of hand.

Elle Macpherson Releases Super Elixir for $100 a Bottle

It seems that superfood powders and capsules are currently all the rage, with many celebrities releasing their own brand to the general public.

Take Elle Macpherson for example. She has just released a superfood powder called “Super Elixir,” which retails for around $100 a bottle and is only available in upmarket shops in cities such as London, Milan, and Paris.

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But do you really need to spend such a high amount on these kind of powders, capsules, and supplements, or are there cheaper alternatives out there that do just as good, or even a better job than the products that every celebrity and their dog seem to be pushing these days.

For example, what about the supplement phytoceramides which has taken off in a big way all over working class America during the last few years…are these supplements as good as the superfood powders currently being sold by Elle Macpherson.

Firstly, it’s important that you understand exactly what phytoceramides do, as there has been some confusion about that in the media recently.

Unlike some newspapers have been reporting, phytoceramides is NOT a miracle pill and will NOT make you look 20 years younger overnight. The simple fact of the matter is that these kind of results are impossible and just too good to be true.

Instead, phytoceramides are the more sensible approach for reversing the signs of aging and getting rid of those wrinkles that destroy your confidence.

Many studies have clearly shown how just 1 phytoceramide capsule a day can significantly reduce the fine lines, wrinkles and creases on the face within 7 to 14 days, and when taken on a long term basis the results just keep on improving.

Best of all, because phytoceramides are produced from 100% natural ingredients there are no side effects for taking them over a long period. Therefore, you can move forward confidently and buy yourself a trial bottle from Amazon or ebay right away.

There is even more news about phytoceramides, as it was recently announced that the supermarket giant Walmart is considering stocking the product, which means consumers will be able to get direct access to phytoceramides without having to order online.

This would certainly be a major move forward, and would ensure that it became a mainstream product that sold millions of units a year.

In regards to Elle Macpherson and her Super Elixir product? It will surely sell a few thousand units, but the shelf life and marketability is no doubt extremely limited.

Creativity and Innovation Start When You Accept the Situation

Famous entrepreneurs have one thing in common; they were passionate. Their innovation began with the intent to solve a problem that no business, endeavour or devotion could resolve.

Entrepreneurs usually think of different approaches to solve problems. They stick with their imagination instead of being limited with the figures that say it is impossible to achieve. They stick with the current situation to achieve this, often met with failures, but they never give up.

Most entrepreneurs believe failure as part of the process because of the added information and knowledge they can use for later problem-solving designs. They know nothing is wrong with themselves, but only the approach they used to solve the problem.

This is what helps them connect unusual options and use them to create a solution. It may not sound feasible on paper, but once implemented, risk considered, entrepreneurs make the show run.

They are willing to take the risk because they have accepted the situation; that moving forward and doing something is the key instead of sitting back and letting the numbers dictate what needs to be done. Once they have taken such a leap of faith, they end up bargaining more than what they paid for.

This is why some entrepreneurs consider themselves lucky. An idea can be innovative, but it may never catch on. But still, the true reward in every entrepreneurial situation is to accept the fact that things, your creativity and your innovation might fail, but your venture is worth all the time and money you invested.

Ensuring That You Have Happy Employees

Happy employees are those who stay during the high and low times of the company. Every employee sees their opportunity to grow, and those who are truly happy have realised this opportunity. Breeding a good mood for work in the office requires more than just mood and personality adjustments, but other things.

    1. Break The Routine

The daily grind carries a stigma that many employees dread. Waking up early, brushing one’s teeth and doing the same thing daily is tiring. One could lose interest when they do something similarly every day. Breaking the routine is the business owner’s job. Have employees unnatural break-times, especially if you are sensing stress developing in them. Gauge their moods closely and allow them to take a break to relax them from the routine.

2. Do Not Hold Them Longer than Work Hours

Some offices can be very abusive with the hours rendered by their employees. By being a good boss and letting them go off after eight hours, they will be happier because their plans go exactly as they hoped it to be. Holding employees for longer hours makes them dread the work they do, even if they love it. It also makes them feel disrespected.

3. Listen

A good leader listens, and people felt cared for when they are listened to. When management listens, they have confidence in improvement, and it is your task to ensure this development happens, or justify why the development has not materialised.

Five Things to Remember When Assessing Market Opportunities

A market gap is always a potential market opportunity but not all market gaps deliver what you prospect. Risks are still present and businesses will need to assess all factors to make a proper decision. Here are five things to remember when assessing market opportunities.

1. Profitability
Focus on the profitability of the new market opportunities you present on the table. The market opportunity must present a higher profitability rate than your current market activities. Discuss its potential to be profitability.

2. Methodology
Discuss the methods the business will use in tapping the market opportunity; businesses must assess the capability of established business practices or the need for new methods. Remember, a business will take more resources in starting from scratch, such as employee training and possibly new equipment.

3. Vendors
Consult with your current suppliers and vendors regarding the products and services you need. Your long-time partners could give you advice on materials and needed for the new market opportunity. Stick with your current network as you might need to build trust with your new vendor.

4. Target Market
Identify if your business will interact with a new target market or the same customer market you already have. Assess your employees’ and representatives’ capability to communicate and interact with these customers. Assess the wants and needs of the new market.

5. Economy
In 2013, a sharp decline in consumer activity serves as a challenge for businesses, especially those with luxury products. The new market opportunity might gain great profit only if it is not perceived as a luxury product. Assess whether your product is less expensive than the current alternative for the product in the market.

Great Ideas for Target Marketing

Businesses might have the Internet working to help them improve their business presence but it is a gigantic world of information. For starting businesses, professional marketers advise that proprietors first stick to their own “neighbourhoods” to gain local community customers in the form of target marketing. If you’re not too familiar with target marketing, here are some basics that could help you.

1. Behaviour Across Different Areas
Businesses have different kinds of clients and all these clients and customers act differently depending on different variables that can affect the outcome. Most of these variables and client responses are measurable, which will help you in your target marketing efforts.

2. Data Analysis
Getting data from your measureable quantities, you could identify patterns and segments of consumer behaviour, which can help transform these information into profitable business actions. It will be your job to analyse how to trigger changes in loyal customer spendings.

3. Strategies
You will get far in target marketing if you accept the fact that the first hypothesis you had is probably not always the best option. You could always look in different terms and links. For example, if your business wants to provide a new customer freebie, test it first with all the options you have and then you may find the right combination of a marketing strategy.

4. Customer’s Actions and Responses
Most business marketers advise that customer comments are very necessary to know their profile, but marketers must also observe customer actions and responses to your new products, services or promotional materials. Complaints and comments do not always reflect your strategy was good. Remember, happy customers do not always say anything.

The Work of an Actuary in a Business (and Other Fields)

Many businesses and trades actually underestimate the capability of an actuary to improve their business. Some proprietors even mistake actuaries as similar to accountants. While an actuary and an accountant’s fields are close to each other, being business related, actuaries specialize in the following.

1. Risk Detail
Actuaries can measure and predict what a current financial move does to a business’ future. They can predict the probable consequences of purchasing a new business over an effective and existing business. Actuaries calculate the risk involved in every business move.

2. Opinion
Like accountants, they could also give their opinion and option to business owners to lower or at least avert certain financial or business problems. They could also explain in a technical manner as they are familiar with mathematics-grade economics and inventory analysis.

3. Their Difference From Accountants
An accountant is someone familiar with mathematics, but one whose primary duty is to ensure every purchase, profit, selling, payroll, equipment maintenance cost and more are taken into account. This is to ensure that all the business’ finances are in order. An actuary is someone who predicts the probability of a deal or product’s failure.

4. Other Working Fields
As applied mathematicians, actuaries don’t only work with just one business. They could also work in the field of insurance, financial instruments or investing, or virtually any trade. Even if one changes a career from an actuary, an actuary’s skills can come in handy at some point in any business or occupation.